How to make a User Journey Map
Step-by-step guide on making a User Journey Map
- Write a prompt describing the user journey. A simple one-liner can work, but the best prompts are at least 3–4 sentences long. Applying the below framework yields good results:
- Identify the user persona and their goal (e.g. “A new customer wants to subscribe to our service”).
- List out the sequential steps the user goes through, including decisions, actions, and touchpoints (e.g. app, website, support call).
- If relevant, note branching paths based on decisions (e.g. “If user skips signup, show reminder later”).
- Make a diagram with the completed prompt.
- Edit the diagram with follow-up prompts (this step requires signing in to Eraser).
- Manually adjust the layout using GUI controls (this step requires signing into Eraser).
Tips on making a User Journey Map
- Instead of writing a prompt from scratch, use onboarding docs, support logs, or user interviews as source material.
- Ask an LLM to break the journey into phases (e.g. Awareness, Consideration, Onboarding) and list steps, pain points, and emotions in each phase. This can also help uncover blind spots or stress test the journey by highlighting gaps or edge cases you might have missed.